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Our JOb:

Understanding the consumer

It's all about the pivot:

Founded in 2013 as Special Clients Optimization when our founders were only 14, we started doing web development for small businesses. While doing this web development, we noticed certain design choices we were making were increasing traffic and sales. We pivoted to SEO and optimization, then added social media services.

We delved deep into behavior and pivoted again to understanding consumer behavior. Combining this with a consistent number of brand, product, feature, and initiative launches, we found our niche. 

OUR VALUES

Onyx Optimization believes in being socially responsible and giving back to our communities, we do so most impactfully through our pro-bono program(s):
            • The Caiti Program

We believe in the value of diversity because, as marketers, diversity brings a diversity of experience which only enables us to do our jobs better.

We believe in honesty and integrity because truth sets us free and no one will ever regret treating others well and acting with integrity in the long run. We treat others as we'd want to be treated.

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